About us
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers and retain them. Digital marketing is the promotion of products or brands via one or more forms of electronic media.Digital marketers monitor things like what is being viewed, how often and for how long, sales conversions, what content works and doesn’t work, etc.
Digital marketing utilizes multiple channels such as content marketing, influencer marketing, Search engine optimization, social media optimization and online advertising to help brands connect with target customers and uncover performance of marketing programs in real-time.
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