Founded as a family business in 1967, Elegance Jewellers can be considered one of the country’s leading fine jewellery merchants, offering the most coveted jewels, impeccable service and a stylish shopping environment ideal for the urban Johannesburg consumer. Offering a curated collection of the best local and international design, Elegance boutiques showcase products from global brands including Cartier, Montblanc and IWC, Longines, Breitling, Jager le Coultre, Blancpain, Breguet, Omega, Panerai, Vacheron Constantin as well as Elegance's own signature range of beautiful jewellery.